A Beginner’s Guide To Using Instagram Stories For Your Business

More than one billion people use Instagram every month, with nearly 90% of them following at least one brand. 

This suggests that adopting Instagram for business in 2022 will be a no-brainer.

Instagram has gradually advanced from a photo-uploading application to the peak of corporate affairs in just over a decade. 

Brands may host fundraisers in Instagram Live, update stores from their accounts, and enable users to be a part of that conversation straight from their IG accounts. 

The software has been updated with new business tools, features, and suggestions like story views instagram regularly.

Let’s find out how to use Instagram Stories for your business here.

How To Use Instagram Stories For Your Business?

Instagram stories are interesting ways to connect the audience to your brand. Follow these suggestions and know all about the perks of Insta Stories so that you can boost your business growth with it accordingly. 

1: Make Insta Stories

Step 1: Click the plus icon on top of the screen.

Step 2: Select the ‘Story’ option from the bottom.

Step 3: Tap the white circle in the middle to upload a picture. You have to press and hold the circle to record a video. You can also swipe the circle if you want to use pre-existing photos or videos as Insta stories.

Step 4: On the left-hand side of the screen, you will have plenty of options to experiment with, such as boomerang, multi-capture, level, and hands-free.

Step 5: Now, create the story.

2: Check The Story Views

Step 1: Tap your profile picture at the bottom of the screen.

Step 2: Select the ‘Insight’ button from the right-hand side.

Step 3: Select a particular period in which you would like to see the insights. You can set it for a week, a quarter, a month, and even a year. If not, you can also select the option ‘custom timeframe’ from the list. 

Step 4: Scroll down to see your shared content and tap the ‘Stories’ option.

Step 5: Now, you can check how many people have viewed your story in the mentioned time frame.

3: Use The Stickers

Step 1: Create your stories following the steps mentioned above.

Step 2: Select the ‘Sticker’ icon from the top of your screen. It’s the smiling sticker at the top corner.

Step 3: Choose the type of sticker you’d like to use. Each sticker type has its limited properties, so you must see how all stickers function when you click them. You can drag the icon to change the location and size of the sticker.  

Step 4: When you select a sticker you like, apply it to the screen frame. Now, see your story with the stickers. 

4: Use Hashtags And Location

Step 1: Use the hashtag sticker at the top of your screen and include the regular text function. Now, use the hashtag ideas that Instagram generates for you and increase your story’s views.

Step 2: Select the ‘Sticker’ icon from the top of your screen. Now, select the location sticker.

Step 3: Choose the preferred location from the list. It could be a city storefront or street. You can get as narrow or as broad as you like. 

Step 4: Drag the location sticker icon on the screen, and resize it accordingly. It should complement your story’s look.

5: Use The Right Captions

Step 1: When you start creating your story, the caption sticker will appear in front of you.

Step 2: Once the video is selected, tap the sticker icon. Now, select the caption sticker.

Step 3: Instagram will automatically generate a bunch of captions for you. You can take a look and see how good the tool did. Now, tap the edit icon to change any words you want and give the caption a personal touch.

Step 4: Once you are happy with the caption. Tap on the top and bottom of the screen to change the font size and color. Now, select the done option.

Step 5: Finally, pull the caption to reassign on the screen and change its size accordingly to strike a balance with the sticker.

Perks Of Insta Stories!!!

  • Insta Stories improve your brand visibility.
  • They generate quality leads.
  • They help you communicate with the audience and reach more people.
  • You can get instant feedback on new products and services.
  • You can repurpose your blog content with the story.
  • Your brand transparency can be enhanced.
  • They can help you strengthen Instagram engagement.
  • The stories let your brand stay on top of the audience’s mind.

What is Pikdo? pikdo instagram viewer is an online tool that allows users to view photos and videos of their buddies all across Instagram.

Wrapping It Up

If you plan to leverage Instagram for your business, you must be a storyteller. 

Be creative and share your ideas with the community blog posts, add tutorials on how to share everything with others, and use Instagram for business purposes.

Once you get your act together, your audience will follow, and your business will reach the peak of its heights in no time.

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