How Sugar “Talks” to Your Brain to Create a Sweet Addiction

Beating a food addiction is tough. There are emotional and physiological processes you have to conquer. Where sugar addiction is concerned, it can be as hard to beat as a drug dependency. This is due to the way sugar communicates with your brain. Once you understand the process, you’ll know why cutting back on sugar can be difficult.

Let’s explain in simple terms why your brain loves sugar. This is important to note, and it helps you realize that …

you are chemically hardwired to love sugar. It’s partially not your fault when you reach for a sugary snack instead of something healthier. But it is still within your control.

There are certain chemicals sugar uses to sweet-talk your brain. These chemicals are responsible for the sugar rush that makes you feel so good. By the way, eating a bit of sugar now and then is not necessarily a bad thing. Here are the recommended maximums for sugar consumption:

  • Women – 6 teaspoons per day
  • Men – 9 teaspoons per day

Those are the max levels of sugar you should consume. Just remember that as you start to remove excess sugar from your diet, you may experience withdrawals, and you will have to deal with sugar cravings. Now let’s explore the language sugar uses to romance your brain.

How Sugar Sweet-Talks Your Brain into Thinking It’s Good for You

Sugar is sneaky. It’s like that used car salesman that convinces you to buy a lemon. You instinctively know the car isn’t worth the price tag. There’s no way the purchase makes sense, but you end up making the buy.

What happened?

The salesman knew how to talk to you, and he knew just what words to use to make you justify the purchase in your mind. Before you know what’s happening, you sign on the dotted line and drive a clunker home.

Sugar does the same thing. It knows how to “talk” to your brain. It also knows it’s the #1 preferred fuel source for your brain.

The human brain has approximately 86 billion nerve cells (neurons). These nerve cells are what your brain uses to communicate with your central nervous system and every part of your body. If you took your brain out for dinner, it would select sugar from the menu every time.

That’s because sugar is the preferred fuel of your brain. Your brain demands more sugar energy than any other organ in your body, and it burns up half of all the energy created by the sugar you eat. If you think you suffer from an addiction to sugar, the love your brain has for that sweet, simple carbohydrate is much stronger.

Do you know what that means?

Simply put, it means it’s challenging to beat sugar addiction. By the way, you might think addiction is too strong a word. The truth is, if you find it difficult to cut back on the amount of sugar you eat, you are addicted to some level. On the positive side, it also means you can stop beating yourself up about not being able to quit sugar. You are chemically hardwired to love it.

The Chemicals Sugar Uses to Romance Your Brain

Sugar romances your brain by giving it feel-good chemicals. Insulin is released any time you consume some type of sugar, whether it is processed sugar or the natural sweeteners found in fruits. This insulin production is accompanied by a release of special endorphins linked to happiness.

Endorphins such as dopamine and serotonin are responsible for the happiness you feel shortly after eating sugar. They can also calm you down and give you a feeling that all is right in the world.

Your brain doesn’t want you to feel bad. So it rewards sugar by making you feel good. It thanks sugar for triggering the release of these feel-good chemicals by reminding you to eat sweet things when you’re hungry (and sometimes when you aren’t hungry at all).

What’s Wrong with Sugar Anyway?

So far, this doesn’t sound too problematic, does it? You need fuel. Every cell in your body needs energy. So if sugar is the preferred fuel of your brain and your brain is responsible for regulating and controlling so many physiological processes, shouldn’t you eat a lot of sugar?

The problem is simple to explain.

You need more than just fuel to survive. You need specific minerals, nutrients, and vitamins. You need dietary fiber and good fats. While every cell requires fuel, they also need lots of protein and various micronutrients.

The trouble is, sugar does not deliver those nutritional requirements.

This explains why you can eat lots of sugar-filled foods and still feel hungry. Your body is telling you that something is missing: nutrition. Most food with lots of refined sugar is deficient in the minerals and nutrients your body requires to keep you healthy.

When you eat sugar, something funny happens. Your brain loves sugar, and it releases those happy hormones and chemicals we mentioned earlier. This means you feel good. You get that sugar rush of happiness. At the same time, although your brain loves you for eating sugar, it reminds you that you have nutritional needs that are not being met.

It sends out hunger signals, and these signals tell you that you need protein, complex carbohydrates, dietary fiber, healthy fats, and other nutrients. Unfortunately, the same brain that tells you to eat healthy foods has also programmed you to love the feeling you get from sugar.

So instead of eating food that has what your body requires for health and wellness, you reach for some sugary food that has little or no nutrition.

Incidentally, this not only leads to poor health because you aren’t getting the nutrients you need. It also raises your risk of developing the many diseases and health problems linked to being overweight or obese.

How Eating Too Much Sugar Makes You Fat

Sugar (glucose) is a simple carbohydrate. Its construction is very simple and basic. This means that when you eat sugar, it is broken down quickly.

A little bit of sugar delivers a lot of energy. When you take in too much sugar energy, it can’t be used right away. What does your body do? It stores this excess energy in your fat cells. In other words, more sugar means more of you and the bigger you become.

This can lead to becoming overweight and even obese. Besides making you feel sluggish and causing your pants to feel too tight, carrying too much excess body weight, especially around the middle, can lead to the following health problems.

  • Liver disease
  • Type II diabetes
  • Heart disease and stroke
  • Gallbladder disease and gallstones
  • Some cancers
  • High blood pressure
  • Sleep apnea
  • Osteoarthritis
  • Sleep-related problems
  • Gout
  • Asthma
  • Skin and hair problems

These are some of the well-known problems with being overweight. There are plenty of medical journals filled with research that show being overweight or obese can lead to a long list of health concerns.

To recap: Sugar is highly addictive. The more sugar you eat, the fatter you become. Carrying around too much excess body fat can cause minor and very serious health problems. Cut back on refined sugar in any way you can for better mental and physical health and wellness.

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