It wasn’t too long ago that the only people who had custom email addresses were celebrities, politicians, and other high-profile individuals. It used to be a matter of prestige and power, something that separated the elite from the rest of us.
These days, however, just about anyone can have a custom email address through one of the many domain name registrars on the internet. And while not many people are taking advantage of this opportunity yet, there are some good reasons why you might want to consider it. Here are the most important ones:
It Makes You Look More Professional
The fact is, most businesses these days use custom email addresses rather than generic ones like hotmail.com or yahoo.com. And if you want to be taken seriously as a business person, then it’s important to follow their lead and get yourself a custom email address too.
One of the main reasons why having a custom email address makes you look more professional is that it shows that you’re serious about your business. When people see an email address like johnsmith@gmail.com, they automatically assume that the person is just some hobbyist who’s dabbling in business on the side. But when they see an email address like info@yourbusinessname.com, they know right away that this is someone who means business and who is taking their venture seriously. It also gives people the impression that you are successful and established, even if you’re just starting.
It’s More Secure
When you use a generic email service like Gmail or Yahoo Mail, your account is much more vulnerable to hacking and other security threats. This is because these services are so popular that they’re always targets for hackers and other malicious individuals.
But when you have a custom email address, your account is much less likely to be targeted simply because it’s not as well-known. Hackers and other criminals are always looking for the low-hanging fruit, so they’re much more likely to go after accounts on popular email services rather than ones on less well-known domain names.
And with a reputable email hosting service, you’ll also have access to additional security features that further protect your account. This is particularly important if you’re handling sensitive information like customer data or financial
It’s Easier to Remember and Share
If you’ve ever tried sharing a generic email address with someone, then you know how difficult it can be. Not only do you have to spell out the entire address every time, but you also have to remember which letters go before the “@” sign and which come after. And if you have a long or complicated email address, there’s a good chance that people will forget it entirely after hearing it just once.
With a custom email address, on the other hand, people can easily remember your address and share it with others without any confusion. For example, if your name is John Smith and your business is called “Your Business Name,” then your email address would simply be john@yourbusinessname.com. Easy to remember, easy to share.
It Gives You More Flexibility
When you have a custom email address, you’re not limited to using just one email service like Gmail or Yahoo Mail. You can use any email service you want, and you can even change services at any time without having to change your actual address.
For example, let’s say you’re using Gmail for your business right now, but you’re thinking of switching to a different service in the future. If your email address is johnsmith@gmail.com, then you’re stuck with Gmail forever (or at least until you want to go through the hassle of changing your address).
But if your address is john@yourbusinessname.com, then you can switch to any other email service you want without having to notify all your contacts of a change. They’ll still be able to reach you at the same address, no matter which service you’re using. records.
It’s More Private
When you use a generic email service, your messages are stored on servers that are owned by someone else. This means that theoretically, anyone who has access to those servers could read your messages if they wanted to.
But when you have a custom email address, your messages are stored on servers that you own. This gives you complete control over who has access to them and makes it much more difficult for anyone to snoop on your conversations. Also, if you ever need to close down your account for any reason, you can simply delete the server and all your messages will be gone forever.
You Can Brand Your Email
When you use a custom email address, you have the opportunity to brand your communications in a way that’s not possible with generic email addresses. For example, you can use your company’s logo as your email signature, or you can include a promotional message in every message you send.
With a generic email address, on the other hand, you’re limited to using the branding and signature options that are provided by the email service. And in most cases, these branding options are very basic and don’t allow for much customization. So, if you want your email communications to reflect your brand, then a custom email address is the way to go.
You Can Set Up Multiple Accounts
Another advantage of having a custom email address is that you can set up multiple accounts for different purposes. For example, you could have one account for general inquiries and another for customer support. Or you could have separate accounts for different departments in your company.
This is much more difficult to do with generic email services since they only allow you to create one account per person. So, if you want to set up multiple accounts, you either have to use different email addresses (one for each account) or share a single account between multiple people. Each one will also have access to the other person’s messages, which can be a security risk.
As you can see, there are many good reasons to get a custom email address for your business. It’s more professional, it’s more secure, and it gives you more control over your brand. So, if you’re not using a custom email address already, now is the time to make the switch. Just be sure to choose a reputable email hosting service to ensure that your account is always safe and accessible.
