When it comes to purchasing bikes, the preferences of people are starting to change. We can say that the entire automobile sector is going a mixed time phase and some big revolutionizing technology is on its way to hit the automotive sector.
When it comes to the two-wheeler segment, people are switching to more and more affordable bikes. If you consider closely you will notice that the affordable bike sales have been rising rapidly.
People are changing their buying patterns from the high-end custom bikes that are heavy to the ones that are lighter and smarter and equipped with innovative technology.
So it is time for the two-wheeler designing and manufacturing companies to adapt to this buying change or else witness a downward flow in sales and revenue.
Here are Some of the Thing to Focus on
Consider Making the Bike Lighter:
People are showing more and more inclination towards buying lighter bikes. If you see the number of lighter bikes in the streets, their numbers have increased considerably. This means that affordable bike sales must have gone up drastically in number as high-end bikes are costly and heavy as well.
Also, you can see people are changing their commuting ways. What we mean to say here is that people want their bikes as an all-purpose commuting vehicle at a low cost or affordable cost segment. They want bikes that are lighter and can be used to travel anywhere nearby or to distant places like schools and offices. So a lighter bike will be quite useful for these people to carry around.
Consider Making the Bikes Smarter:
Do you know that there are smart bikes today just like we own smartphones? If you consider ten to twenty years down the line, the volume of the affordable bike sales will go in an ever-rising pattern.
The bikes have to adapt to technological changes and achieve low carbon emission as much as possible. This means that less usage of petrol and higher mileage and even switching to a new category of bikes as explained below.
Consider Designing E-bikes:
E-bikes or green energy vehicles are the buzzwords that are increasingly getting popularized in the automation market. People are also changing to the new smarter bikes that emit zero carbon and run on batteries.
The use of alternative energy in bikes will increase the demand of affordable bike sales. These smart bikes have no damaging effects on the environment, and run on clean sources of energy such as lead batteries. Although the charging times of the batteries today are considerably higher around 4-6 hours for a full charge, it is certain that in the future, companies will develop and adapt to the technology to the extent that batteries will go from zero to full charge in a matter of few hours only.
Consider the Mileage and Efficiency:
The milage of bikes is an important parameter to consider in the affordable bike sales. Bikes have to be more efficient in fuel consumption as companies try to switch to the alternative energy of bike segment.
The efficiency of the engine and consumption of fuel has to be lowered so that milage can be increased.
Consider the Comfort and Durability:
The comfort factor is less in the affordable bike sales segment. Nonetheless, as the volumes of such bikes increase, two-wheeler companies have to change the seating arrangements to endure more comfort to the rider.
The durability of the bike also comes down to the question. It must be made with easy to use and substitute parts that can be altered easily.
So as you can see these are some of the factors to name a few that the two-wheeler manufacturing companies should keep a note of while manufacturing bikes.
